With a large market to tap into, providing AR experiences can be a competitive edge in many industries. The improving technology also stands to allow for greater efficiency in the workplace. Experts at MobiDev looked at some of the augmented reality trends driving innovation in 2022. Mobile augmented reality has many clear advantages that make it the center of much of the technology's attention. Mobile devices, by their nature, are very portable and easy to bring into nearly any space.

Brands, development companies, agencies, and startups rapidly followed, taking advantage of their potential. ARKit 2 landed at WWDC 18, with Apple introducing the USDZ format that makes adding models, data and animations to AR landscapes simple.

Brands, development companies, agencies, and startups rapidly followed, taking advantage of their potential. ARKit 2 landed at WWDC 18, with Apple introducing the USDZ format that makes adding models, data and animations to AR landscapes simple.